Brooks Runs Happy with Personalized High-Performance Running Shoes

As technologies continue to advance, they often focus on the human experience, and in maintaining and enhancing human agility. Footwear in particular is benefiting from trends toward not just customization,…

Immersive Computing, 3D Printing Advance Personalized Footwear

Summits provide an immersive experience for attendees, gathering in the labs where innovation is born and hearing directly from the executives leading the charge. HP’s Global Innovation Summit, held last…

Flowbuilt Manufacturing Facility Can Bring 3D Printed Footwear to Market Faster Than Ever

While 3D printed footwear, midsoles, and insoles are not new, there’s only one full-service footwear manufacturing facility in the US that provides mass customization to shoes through 3D printing: Washington-based Flowbuilt…

FitStation 3D Technology Used to Create Personalized Running Shoes Based on Biomechanics

It was only a few months ago that HP hit the ground running with FitStation, a platform powered by its 3D technologies that’s delivering individualized, custom-fitted footwear. The process uses individual 3D…


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