Additive Manufacturing Strategies

Reebok and Under Armour to Present 3D Printing in Wearables at TCT Show

ST Medical Devices

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tctshowWearable technology is one of the most talked-about developments in 3D printing this year, as more innovators turn to the leading technology to both improve consumer goods and make their manufacture more efficient.

With this in mind, the forthcoming TCT Show + Personalize is proud to be hosting its first dedicated conference session on wearables presented by international sports kit giant Reebok and vanguard of specialist athletic clothing Under Armour.

TCT Show + Personalize Conference Director James Woodcock stated: “Wearables and 3D printing are two of the hottest topics in the tech world at the moment and demonstrate significant convergence. Wearables are best when they’re customized, and the manufacturing freedoms allowed by 3D printing and additive manufacturing are a perfect fit.”

Reebok RP Lab Manager and AMUG Advisor Gary Rabinovitz will unearth how the sports brand has been using 3D printing for years. Reebok is a 3D printing early adopter, utilizing additive manufacturing for rapid prototyping for the best part of two decades. The globally-recognized brand has a long and successful history with the technology, using 3D Systems machines to create models for sports shoes, a prototyping process that saves the company both time and money, preventing the need for later modifications.

under-armour

Under Armour’s Senior Innovation Manager Alan Guyan is the company’s 3D printing expert. The Baltimore-headquartered business is using leading-edge additive manufacturing to create the most advanced sportswear on the market, using 3D printing to optimize footwear, clothing and accessories for various sports and activities both at prototype stage and with the final product.

“While the true manufacture of wearables through 3D printing may be some years away, both Reebok and Under Armour have extensive experience of additive technologies in the design, development and prototyping phases in the wider sports apparel markets,” Woodcock continued. “Both companies will deliver a unique insight into the part 3D printing is playing – an increasingly important role in diverse product development niches.”

TCT Show’s 2014 outing is set to be the biggest ever, extending across three days from September 30th to October 2nd and with almost 200 of the biggest names in 3D printing exhibiting on the packed show floor. Organizers anticipate 10,000 attendees from over 50 countries will visit the event to take in the stands, seminars and keynote sessions. Registration is open and completely free to all visitors.

Will you be attending the TCT Show this coming September and October?  Discuss in the TCT show forum thread on 3DPB.com.

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