In the 3D printing industry, there are periods of time in which it seems like a particular company is everywhere. Right now, that company is XYZprinting. The Taiwanese company has consistently remained on top of the desktop 3D printing market, and their recent release of the da Vinci Pro 1.0 3-in-1 was only one of a planned seven printers that the company will be introducing this year. With such a full plate that also includes educational outreach programs, it’s hard to believe that XYZprinting can have time for anything else, but somehow they’re managing to add partnerships with other leading companies while juggling everything else they have going on.
Today XYZprinting has announced that they’ve formed a partnership with software giant SOLIDWORKS, a leader in their own industry. The design software will now be integrated directly into XYZprinting’s (many!) products, allowing users to design and print with SOLIDWORKS directly from certain XYZprinting devices. This integration makes things easier by removing several steps in the design-to-print process, such as exporting files, reorientating and scaling. Users will no longer have to utilize multiple applications, but can simply design and print straight from their SOLIDWORKS software.
“We are encouraged that 3D printing companies such as XYZprinting are planning to take steps to elevate the software experience; this will not only make 3D printing easier for users, but more accessible given the broad range of products and affordability such as those from XYZprinting, said Nicholas Iwaskow, Director, Dassault Systèmes SolidWorks, Alliances & Partnerships. “The combination of our technologies leverages both of our experiences in the 3D printing space.”
The integrated SOLIDWORKS software was designed specifically for use with XYZprinting products and caters to every level of user, from beginner to advanced. XYZprinting already prides itself on its easy-to-use printers, and by integrating SOLIDWORKS, the company hopes to further eliminate any snags or frustration in the design-to-print process.
“We’re proud to partner with Dassault Systèmes SOLIDWORKS to deliver a streamlined 3D printing experience for consumers,” said Simon Shen, CEO of XYZprinting and New Kinpo Group. “Together, our partnership with SOLIDWORKS revolutionizes the traditional consumer’s 3D printing workflow. With a focus on 3D printing software integration, leveraging XYZprinting’s product suite and SOLIDWORKS’ software, our partnership delivers an enhanced 3D printing experience to consumers.”
Right now, everyone in the industry – from desktop printer manufacturers to software companies – seem to be competing to bring consumers the easiest, most hands-off products. It’s no surprise, as printers continue to drop in price and a new market of more casual users opens up. The target demographic is no longer software and design experts, but has moved towards entry-level users who have a strong interest in 3D printing but are intimidated by the amount of knowledge required to effectively utilize the technology. Companies like SOLIDWORKS and XYZprinting are smoothing the way for those consumers, showing them that 3D printing doesn’t have to be so scary after all. What do you think of this pairing? Discuss over in the SOLIDWORKS and XYZprinting Partnership forum at 3DPB.com.