AM Investment Strategies
AMS Spring 2023

3DPOD Episode 38: Formnext VP Sascha Wenzler

Formnext

Share this Article

I think we can all agree that, so far, this year has been incredibly taxing and confusing for us all. Some of us have had their working lives affected in a much more fundamental way still. Industries such as aviation, automotive, and hospitality have been adrift on a storm of uncertainty and changing information and realities.

One of the most affected fields is the convention industry. Dependent on international guests, air travel, people mixing up-close, and a wish to grow business has driven fairs and conventions to be a significant sector worldwide—one that has had a very rocky year with fits and starts. An individual that is well aware of this is Sascha Wenzler, who heads up Formnext for convention firm Mesago.

Formnext is the definitive 3D printing event and brings together tens of thousands from all over the globe each year. This year, Formnext is going all-digital. That announcement rocked the 3D printing industry and has blown a hole in everyone’s marketing calendar. We talk to Wenzler about what the digital Formnext will be like. How will marketeers and companies be able to showcase themselves?

Wenzler mentions an interesting matching solution the company will deploy and how presentations and product launches can take place. We talk about how guests will interact and how discussions will form. We also delve deeper into the taxing year so far. Wenzler tells us with candor how it was for him and his team to endure. He tells us of the changing plans and how he’s proud of the amazing responsiveness and mountains of work done by his team in organizing a Formnext, then switching over to and organizing a blended version and now switching again to an all-digital event.

Wenzler also talks of the future of tradeshows and how Formnext plans to be more relevant year-round. All in all, this was a great talk and we hope that you find it informative. I really wish Sascha and his wonderful team all the best and am looking forward to an all digital but all amazing Formnext!

Share this Article


Recent News

3D Printing News Unpeeled: HP, Autodesk, Azure Homes, Fathom and Mantle

3D Printing Firm 6K to Make Battery Materials with ONE



Categories

3D Design

3D Printed Art

3D Printed Food

3D Printed Guns


You May Also Like

Battery 3D Printing Startup Sakuu Secures Japanese Spark Plug Leader for Ceramic Materials

As Bay Area startup Sakuu continues toward commercialization of its solid state battery (SSB) 3D printing technology, the company has secured a partnership with NGK Spark Plugs (TYO: 5334), a...

3D Printing News Unpeeled: Rocket Lab, Sierra Space, Caracol, 6K

We explore Rocket Lab and Sierra Space join alliance to help move troops and material via rockets for terrestrial transport, Sandhelden and Duffy London 3D printing a sand coffee table, Caracol...

Incodema3D Signals US Metal 3D Printing Scale-Up with 6K, Uniformity Deals

Incodema3D, an additive manufacturing (AM) services company specializing in the aerospace sector, announced two new projects recently, involving two different metal alloy powders. First, Incodema3D, which is headquartered in upstate...

UCLA Materials Scientists Awarded Grant for 3D Printed Batteries

The University of California, Los Angeles (UCLA) announced that a team of materials scientists at the university’s Samueli School of Engineering has received a grant to develop a new additive...