AMS Spring 2023

Cannes: EuroJersey Highlights 3D Printed Swimsuits Inspired by Mediterranean Sea

Inkbit

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UntitledAs creative types hit the drawing board with new ideas and that familiar fire in the belly, they are generally working with material or concepts they are knowledgeable and passionate about.

We are taught to write what we know, and to paint and draw what we see, with a range of interpretations. Nature is of course, part of us–and an integral ingredient to the creative process. It is quite simply, where we live, it surrounds our daily lives, and many of us enjoy delving deeply into it when we need to get away and juice our spiritual batteries back up.

Nature is wonderful and awful; beautiful and ugly. It makes sense that some of history’s most incredible innovations would have their roots and inspiration in nature.

UntitledThe team at EuroJersey, based in Italy, is busy showing off what’s fueled their latest inspiration: the Earth, the savanna, sea–and the world of marine life as a whole. Currently, they are displaying their latest creations with their Sensitive Fabrics Summer 2017 Swimwear Collection in Cannes at the famous Mare di Moda show. The annual gala is being held this year from November 3-5, and is known as the top event for highlighting beachwear and intimate fabrics, as well as accessories.

EuroJersey’s new swimsuit creations, which are only a small part of their offerings in their lineup of Sensitive Fabric garments, use 3D printing to turn what would normally just be a bathing suit into fabric detailed with ‘precious elements,’ and creating an optical illusion. With inspiration from the Mediterranean Sea fueling one of their highlighted garments, their Eco-Print uses tones and contrast for design and 3D printing to add texture.

“Welcoming visitors are Sensitive fabric digital prints, which make the colors and marine life come alive and move thanks to a realistic reproduction of the seabed to simulate an abyss experience,” their recent company press release said. “The natural habitat inspired the Sensitive fabrics SS/17 swimwear collection, also embodied by the presentation of five iconic pieces.”

The entire Sensitive Fabrics System is a coordinated lineup of complex materials that not only represent Italian excellence but also use new technology which is patented by EuroJersey, with a knitted combination of polyamide microfibre and lycra elastomer, making for high-performance sportswear, as well as offering the perfect material for their other clothing collections. They offer solid colors and prints, and can reproduce a variety of patterns.

“Digital printing optimises colours and graphics and creates a high resolution texture to an ever higher-quality performance standard,” says the EuroJersey team.

UntitledWhile we follow more and more 3D printed apparel, from the sensible to the outrageous, this is one of the more unique ideas we’ve seen–bordering closer to the 4D arena, as the designs are said to come alive and move, offering a more intuitive experience.

The collection offers blue and turquoise materials to represent Earth, calming deep blue for the sea, earth tones as well as green and pink for the Northern Lights in depicting the savannah feel, and both green and vibrant colors to depict aloe and gardening. The company also has a partnership with the World Wide Fund for Nature (WWF) that keeps the focus on nature.

“These are a further tribute to the partnership with WWF ITALY for the protection of the Mediterranean, which has been created using an innovative 3D print technology,” the company said of their line.

The Sensitive line of materials offers a long list of choices from Plus, Life, and Fit to Sculpt, Classic, Seric (shiny), and more. EuroJersey owns a complete headquarters and production facility near Milan, in Caronno Pertusella.

Discuss this story in the 3D Printed Swimsuit forum thread on 3DPB.com.

[Source: Fiber 2 Fashion; Underlines]
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