3D Body Imaging and the Apparel and Footwear Industry: Body Labs Examines Innovation in Free Webcast

Share this Article

body labs logoIn our ongoing efforts to provide the most comprehensive resources in 3D, 3DPrint.com is thrilled to announce an upcoming feature as we host our first webcast next month. This webcast, free to enjoy, will run on Thursday, June 23rd, and features a company that has certainly caught our eye here before. Body Labs will be hosting the webcast, How to Use 3D Body Imaging to Innovate In the Apparel or Footwear Industry, to help us all understand the incredible ways that technology is tackling issues in the economics of the fashion industry.

As Body Labs has discovered, a whopping $62.4 billion worth of apparel/footwear purchases around the world were returned in 2015 simply because the sizing was incorrect. For an industry valued at $1.2 trillion annually — and $250 billion in the US alone — size, clearly, matters. Thanks, however, to 3D technologies, the power to ensure fit is right at our fingertips, as it can now be possible to virtually try clothes on and use 3D body models to digitize any human body.

body labs 1In Body Labs’ recently conducted Apparel & Footwear Retail Survey, several findings were underscored to the team, highlighting areas of focus and attention for the industry, including among them:

  • 23 percent of all clothing purchased gets returned.
  • 64 percent say incorrect fit is the major reason for returning clothing.
  • 85 percent would purchase at least one to two more articles of clothing during a single transaction if they could ensure a proper fit.
  • 58 percent of respondents would purchase clothing more frequently if they could ensure a proper fit.
  • 46 percent “hate” trying on clothing in a fitting room.
  • 59 percent of shoppers prefer shopping in-store compared to online.
  • 57 percent of consumers only purchase apparel or footwear online from brands or styles they know will fit.
  • High-volume and high-frequency shoppers are 120 percent more likely to prefer shopping online — 275 percent for footwear.

body labs webinarThese numbers speak for themselves, and do so quite clearly. With major trends toward online shopping, ensuring fit is imperative in a way incomparable to any seen in the past. Because Body Labs is able to analyze the shape of the human body both at rest and in motion, the company is set on its mission: “to provide a 3D digital human body platform upon and around which goods and services can be designed, manufactured, bought and sold.”

On June 23rd, from 2:30 PM to 3:15 PM (EDT) hosted by 3DPrint.com, Body Labs’ webcast will examine recent research. Presented by Body Labs’ chief evangelist, Jon Cilley, discussion will center on how 3D body imaging can:

  • Find the perfect apparel fit by extracting detailed customer measurements at scale
  • Customize sizing recommendations for online retail by correlating garment or footwear measurements to individuals
  • Help customers find the right styles through virtual try on

Registration is free — so join us in learning more about how 3D technology and apparel can come together to ensure the perfect fit! Are you interested in the webcast? Discuss further in the 3DPrint.com Free Webcast forum over at 3DPB.com.

body labs 2

Share this Article


Recent News

Interview with Tibor van Melsem Kocsis of DiManEx on 3D Printing in the Supply Chain

Friction Coefficients & Wear Behavior in Filaments: Studying Materials for 3D Printed Shoe Soles



Categories

3D Design

3D Printed Art

3D Printed Food

3D Printed Guns


You May Also Like

Romania: Comparing Additively and Conventionally Manufactured Patient-Specific Cranial Implants

A trio of researchers from Bucharest, Romania completed a multi-centre cohort study, entitled “3D patient specific implants for cranioplasty,” about 50 patients from 10 hospitals with a variety of cranial...

Researchers Study Behavior of 3D Printed Geneva Mechanisms

A Geneva drive is a gear that will turn a continuous rotation mechanism into an intermittent rotary motion mechanism by adding a driven wheel to the gear with multiple slots....

Adaptive3D Announces Series A Investment Round: Investors Include DSM Venturing, Applied Ventures, Chemence

Texas-headquartered Adaptive3D has announced an investment round co-led by two companies, DSM Venturing (funding arm of Royal DSM) and Applied Ventures (the venture capital arm of Applied Materials). In a...

MPI: New Research Project Will Develop Metal 3D Printed Parts for Automotive and Other Applications

In the United Kingdom, a new project is being carried out that could change the way car parts are made. Liberty Powder Metals, which is owned by Liberty House Group,...


Shop

View our broad assortment of in house and third party products.


Services & Data

Subscribe To Our Newsletter

Subscribe To Our Newsletter

Join our mailing list to receive the latest news and updates from our 3DPrint.com.

You have Successfully Subscribed!