Mobile app Toyze launched today (July 7). The application allows users to 3D-print customized, mobile-gaming merchandise.
To create a custom figurine, users select the character they want and use touchscreen controls to select the pose and accessories they desire. Once satisfied, app users are able to purchase the character and have it printed and shipped to them. At the moment the app is only available for Android phones, but an iOS version is coming soon.
There are other custom 3D-printed figurine makers out there, but Toyze is specifically going after the mobile-gaming demographic by featuring popular characters from mobile games. The first big name to allow Toyze to sell custom 3D-printed characters from its games is Zeptolab.
Zeptolab, the name behind the games “Cut the Rope” and “Cut the Rope 2”, is allowing Toyze users to print all of the characters from its hit games, including the candy-eating monster Om Nom as well as Toss, Roto, Boo, Blue and Lick. Zeptolab’s out-of-the-gate support is expected as the company is a Toyze investor.
According to Venture Beat, Misha Lyalin, CEO of Zeptolab, said in a statement “We’ve partnered with Toyze because they have the most cutting-edge technology and an easy-to-use app where your favorite game characters can be customized and ordered to be 3D-printed and delivered to your doorstep — on demand, from a game, straight from your mobile device. We invested, because just like ZeptoLab, many game developers will find that partnering with Toyze is a great way to provide brand extension and one more revenue stream.”
Toyze is the brainchild of mobile marketplace GetJar’s founder Ilja Laurs. Laurs anticipates other mobile gaming companies jumping on board because the service can help increase their footprint.
“It will also help brands build communities and expand their merchandising,” Laurs said to VentureBeat.
The prices of figurines on Toyze will vary depending on the character. On average, according to the Toyze website, a 2 to 2.5 inch figurine will cost $50. However, according to VentureBeat, a 2-inch’ Om Nom’ will only cost $8, while a 2.5-inch one will be $15.
Have you downloaded this app? What do you think? Discuss in the Toyze forum thread on 3DPB.com.
You May Also Like
3D Systems Expands in Denver to Address Demand for 3D Printed Products
As part of its planned expansion, 3D Systems announced it would add 50,000 square feet of facility space to its FDA-registered and ISO 13485-certified Denver, Colorado site. Along with new...
Satori Set to Launch Kickstarter Campaign for New Industrial Resin 3D Printer
London-based tech company Satori launched its first resin 3D printer, the compact yet professional ST1600, in October of 2020, and introduced a partnership program at the same time in order...
6K to Develop Battery Materials with $25M Investment
After just a few years in existence, 6K has made itself increasingly well-known in the 3D printing industry with its unique metal materials production technology. The startup suggests that its...
Virtual Review: the Formlabs Fuse 1 SLS 3D Printer
The desktop fused filament fabrication (FFF) movement quickly saw a proliferation of low-cost FFF systems, which was followed by a similar trend with desktop vat photopolymerization machines. The low-cost selective...
View our broad assortment of in house and third party products.