At Comic-Con, in full force today in San Diego, as the now beloved venue of pop culture enthusiasts, you can bet there’s a confluence of many brands, industries, and technologies, giving us the chance to see not only some of the rich and famous, but also brilliant examples of 3D design and 3D printing.
Attended by celebrities, industry icons, entrepreneurs in the droves, and most of all–the everyday little people like us who are enormous by way of our fandom–Comic-Con is one of the most hip events you can hit up lately for a nerdy honeymoon, a family event, or just to enjoy mingling at the ultimate technogeek hotspot.
The home for massive unveilings and new releases, Comic-Con is the logical place to announce something today like a new partnership between Source3 and Capcom, which will result in 3D printed cover art for the new and much-anticipated Street Fighter V, to be released in March of next year.
An industry that likes to top itself with each and every release as gamers reach out hungrily for more, more, more, Capcom will be taking their fans far into the next generation of World Warriors. And accompanying that will be futuristic, 3D printed cover art featuring Street Fighter character, Ryu, thanks to an unprecedented partnership between Capcom and Source3 that allows for them to license and distribute 3D content of a videogame character.
Source3, founded by veterans of Google and 3D Systems is comprised of a dynamic and experienced team, working together to function as a large scale licensing and distribution platform for 3D content. They will also offer the 3D printed cover art at their Amazon marketplace.
“Our twin goals at Source3 are bringing premium, licensed content to the 3D industries and demonstrating the power of 3D printing to brands,” says Scott Sellwood, co-founder and VP of Business Development at Source3. “It is exciting to work with a forward thinking, creative team like Capcom to use 3D printing to connect fans to iconic characters using innovative technologies.”
For high-quality 3D printing of the cover art for Street Fighter V, Source3 turned to ZVerse, Inc., known for excellence in progressive 3D printing with both color and the ability to convert 2D images into 3D printed models. They were chosen for their ability to capture the essence of the Street Fighter game–as well as its look–accurately for the branding products.
“Capcom is excited to offer such a unique Street Fighter collectible to all its fans, utilizing cutting edge 3D technology. This is the first of many Capcom images that will be brought to life in the amazing world of 3D printing.” says Francis Mao, Senior Director, Marketing, Creative Services, Events and Licensing, Capcom, Inc. USA.
The world of 3D printing is aligned with numerous dynamic, constantly evolving industries–and gaming is at the top of the list. Not only are many of the enthusiasts cross-over artists, but 3D printing is a technology being used commonly now in branding for videogames. Character figurines play a prominent role in that marketing scheme as well as for hobbyists making them on their own from the home workshop. 3D printing bleeds over into gaming quite often for those who want to make their own parts, cases, joysticks, and a variety of components, from 3D printed retro systems to delicate features like 3D printed buttons on the gaming mouse.
Are you attending Comic-Con in San Diego? Are you interested in pre-ordering this 3D printed cover art at the event or from the Source3 Amazon marketplace? Discuss in the 3D Printed Cover Art of Street Fighter V forum over at 3DPB.com.
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