The exhibit is formally called ‘un-printed material,’ and works in an area Nendo already has experience with: making 3D pieces that look like sketches. In keeping with the gallery’s focus on visual communication, Nendo worked to create a relevant theme. Obviously, paper is a perfect choice—although not something many of us would have thought to re-create in such form, via both 3D printing and manual creation.
“Graphic designers use paper as a medium to express their ideas. Similarly, we wanted to work with paper but approach it from a different angle,” states Nendo. “By zeroing in on the finer details and carefully representing them in the outlines, we attempted to capture that unique essence of paper that we have all felt at one time or another.”
The forms represent outlines of paper, those with folded edges as well as pieces that are torn. They are displayed in three different rooms. The first room is a display of 30 posterboards hanging from an austere white and concrete space. In the second, we see numerous pieces of paper the size of postcards in various forms, from being wrinkled and crumpled to folded up. In the last, those viewing the exhibit see shapes such as cartons, cups, origami, and paper bags.
“The title of the exhibition – un-printed material – is a play on the term ‘printed material’ that alludes to the concept of the designs,” states Nendo.
This elegant exhibition is a continuation of their work with lines and illusions, following an exhibit that was shown in 2015 in Tokyo with furniture that appeared to have been sketched onto a variety of different areas. While appearing quite simple, the geometries were perfectly measured and tailored, offering a solid foundation for moving on to the ‘un-printed material’ exhibit now.
Nendo is comprised of a large team of designers. Founded in 2005, the innovative company has offices in both Milan and Tokyo. Led by Oki Sato, the head designer, the team has worked on projects in many different forms from installations and exhibitions to that of interior design, furniture, and lighting. For more information on previous works, see Nendo’s website. Discuss in the Nendo forum at 3DPB.com.
[Sources: dezeen; Nendo / Photos: Takumi Ota for Nendo]
