Because the lightweight shoes are meant to be completely form-fitting, JS Shoe is also offering customers the option of purchasing each show individually in case one foot is a slightly larger size than the other. Additionally, buyers can choose to purchase individual shoes in different colors in order to mix and match. Because each show can be purchased as a single, wearers can choose to mix it up one day, and keep them matched the next. JS Shoes will be available in a variety of styles and colors, and every pair will have a solid insole for support that is comfortable and functional whether they are being worn inside or out.
“We wanted our customers to enjoy the benefits of a customized shoe without the high prices that the large shoe manufacturers have dictated for the shoe industry. Since most people have a half size variation between their feet, we felt that it was important to package our shoes individually so that we can offer different sizes for each foot and allow our customers the ability to choose different colors which they can mix and match and let their personalities shine,” explained the founder and creative director of JS Shoes, Xiaoxi Shi.
JS Shoes will be available in a light gray material with four color details, including azure, magenta, teal and yellow. There will also be a rainbow pair of shoes sold exclusively for the Kickstarter campaign. The campaign is offering an earlybird price of $69 for the first two hundred pairs sold, at which point the price goes up to $79 a pair. The retail price is currently expected to be $89, so that’s still a respectable discount.
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